The Ben & Anna natural deodorant is created by a couple living a cruelty free lifestyle. They created this brand as they were in search of a natural deodorant. It had to be vegan-friendly and not contain any of the harsh ingredients found in most deodorants these days, like aluminium.

“After a long time living the good life in Berlin, we made the decision to leave the urban jungle behind us. We decided to move back to the countryside of my Hessian homeland, in spite of Berlin’s many advantages. 
As a strictly vegan couple we have always paid close attention to what we consumed. Our purchasing habits have always predominantly consisted of products from sustainable and/or organic sources. In the realm of cosmetic products, I have always trusted in the power of nature as well. 
I had long been searching for a suitable deodorant for myself. It needed to be vegan and not tested on animals. I also wanted a deodorant without aluminium and it was impossible for me to find anything that fit the bill. So we decided to develop our own deodorant which is based solely on all natural ingredients and is free of parabens. It’s a deodorant which can be used by men and women alike. After several attempts, and a lot of time and tinkering we were ready to launch the new deodorant, which we are very proud of.” – Ben & Anna.

Another wonderful thing about the company is how they have updated from using plastic packaging to paper tubes. 

Paper tube deodorant 8€